FOOD STYLING
AND
FOOD PHOTOGRAPHY
If you’re a food content creator, food photographer, foodie, food stylist or nutritionist, this workshop is for YOU.
Following this event, you’ll feel confident to give your page’s images a quality “boost” which will translate into attracting MORE CUSTOMERS AND MORE FOLLOWERS ready to speak well of your business/project who will BUY YOUR PRODUCTS/SERVICES.
Sign up if you want to LEARN TO PHOTOGRAPH FOOD with minimum investment and maximum quality with the tips of photographer and food stylist Nazaret Nascimento, and learn how to APPLY FOOD STYLING TECHNIQUES NEVER BEFORE TEACHED IN PORTUGAL with Norma Lima, a professional food stylist for over 30 years.
LIMITED PLACES:
12 Participants
DATE:
February 25, 2023
LOCATION:
Mafra, Lisbon(map)
SCHEDULE (full day):
09h30 reception for participants
10h to 19h workshop
(1 hour lunch break)
WHO THIS WORKSHOP IS AIMED AT:
- Gastronomic content creators or food bloggers who find it difficult to create appealing images of their creations and want to gain more visibility.
- Entry-level or intermediate photographersamateur or professional photographers who want to specialize in food photography and gain more clients.
- Entry-level or intermediate photographers who already have experience photographing food but want to learn the basics of food styling in order to win more clients.
- Foodies who want to increase the quality of the food photos of the places they visit or products they want to highlight in order to gain more visibility and gain more partnerships and followers.
- Food stylists amateurs or those with some experience in the market, who want to learn essential techniques and receive live know-how from a professional with more than 30 years’ experience in the commercial area and feel confident about getting new jobs.
- Nutritionists who are or want to gain more and more notoriety in their field and want to convey a professional image to their current clients and gain more customers.
- Chefs who have mastered cooking techniques but need help to show off the beauty of their creations in photographs and share them on social media to get more customers or followers.
- Restaurant owners who need help to improve the quality of the images of their dishes and want to have the foundations to grow their business faster and win more customers.
THIS WORKSHOP IS NOT FOR YOU IF:
- You don’t want to gain more customers or followers.
- You’re not worried about the quality of your photos.
- You don’t have time to manage your social media and you have someone else producing your content.
- You’re a professional photographer with more than 5 years’ experience in the food photography market.
- You’re a foodie, but don’t worry about the quality of your photos.
- You’re not interested in learning new food styling techniques.
- You don’t want to develop or get new jobs.
STUDIO
Nazaret Nascimento is the head of the “imagens no ponto” studio with over a decade of experience in food and product photography and food styling.
Nazaret and her team regularly work with some of the main distribution, food production and cosmetics companies in Portugal, as well as with a renowned communications agency in Spain. It also has some long-standing partnerships with some influencers in the area of gastronomic content creation, including nutritionist Iara Rodrigues.
It has recently launched individual and personalized consultancy services in:
➡️ CREATION OF FOOD VIDEOS FOR SOCIAL MEDIA
➡️ FOOD STYLING
➡️ FOOD PHOTOGRAPHY
➡️ and PRODUCT PHOTOGRAPHY
SPECIAL GUEST
Norma Lima has been involved as the main food stylist in the creation of commercial photos and films for over 30 years, carrying out incredible work between Rio de Janeiro, São Paulo, Recife and Brasília for countless advertising agencies, major national and international brands, communication studios, direct clients and photographers.
His vast experience in food styling has naturally led him to want to share what he has learned and developed over the years. Since 2014 she has taught at the AIC (International Film School) and since 2016 she has started a program of food styling workshops and mentoring.
Turning food into an object of desire is a passion for Norma!
THE HAMBURGER.
Theme
Since the hamburger is one of the dishes/recipes that involves the most steps and complexity when it comes to styling and making it shine for any food stylist or food photographer, we decided to choose it as the main tool for demonstrating lighting/food styling techniques that can be adapted to a wide range of other recipes (steaks, salads, sandwiches, etc.).
Materials included:
During the workshop, participants will be provided with all the necessary ingredients to be able to apply in practice all the techniques of food styling and creations of scenery and photographic composition.
Materials needed:
Participants will be encouraged to bring their own photographic equipment (cell phone or camera) so that they can enjoy the practical part 100%.
After the workshop you will receive an e-book where you can review the main food styling and food photography techniques you learned during the workshop.
WORKSHOP CONTENT / PROGRAM
MORNING PART – Theory
10 a.m. to 1 p.m.
– LIGHTING AND COMPOSITION ideal for food photography:
Description and demonstration of the set-up and positioning of the ideal light to enhance the beauty of the hamburger.
Topics to be covered:
- How to photograph food with your cell phone
- Essential apps/programs for post-production and editing on your phone or computer
- How to take good food photos with just one light source (window or artificial light source)
- DYI light shaping accessories/materials
– FOOD STYLING TECHNIQUES:
Description and demonstration of the various food styling techniques/steps needed to build a hamburger to be photographed.
Techniques to be covered:
- Selection of ingredients
- Sealing the bread
- Meat preparation
- How to prevent the meat sauce from moistening the bread.
- Crispy and wavy bacon
- Ways to melt cheese
- Cutting ingredients (tomatoes/onions)
- Fresh and safe salads on bread
- Sauces, consistencies and applications
- Step-by-step assembly
Afternoon – Practice
2pm to 7pm
Participants will have the opportunity to apply the techniques taught in the morning using the selection of ingredients, accessories and kitchen utensils provided by the imagens no ponto studio.
All the images produced by the participants can be published on their social networks or other media, with the only request being to mention the workshop.
Who it’s aimed at: food content creators, food photographers, foodies, food stylists, nutritionists, etc., who usually share their recipes via photos on social media and would like to know how they can speed up their food styling process while increasing the quality of their images.
INVESTIGATION: 150€ per person.
LIMITED PLACES
12 Participants
See you there!